Practice management for UK counsellors and psychotherapists
Your whole practice, on your own device.
Client records, session notes, your diary, invoices, supervision and your clinical will, in one app that keeps your clients’ details with you. One payment, not a monthly fee.
- One payment
- No subscription
- No accounts
- Works offline
In final development
Tend isn’t on sale yet. The screens on this page are from the current build, filled with made-up clients. Join the waitlist and you’ll be first to hear when it launches, with a founder price held for you.


Private by design
Most practice management software keeps your clients’ details on someone else’s servers, and charges you every month (or year) for it.
Tend doesn’t.
It keeps everything on your own device. So there are:
- No accountsNothing to sign up to, and no login of yours held on anyone’s servers.
- No subscriptionsOne payment, instead of a fee every month or year.
- No AIYour clients’ details are never sent to an AI tool to read or learn from.
- No data processor agreementsWe never see your clients’ details, so there is nothing to sign with us.
Your backup is locked with your password before it leaves your device. Tend backs up automatically to your own Dropbox or Google Drive. Or you can save encrypted files to any cloud provider you choose, or to a device such as a USB stick or external drive.
A look inside
Real screens, from the build in development.
Every picture here is Tend as it runs today, on a phone and on a computer. The clients are made up. On screen, Tend shows each client by their code, so a glance over your shoulder gives nothing away.















What’s in Tend
In final developmentWhat Tend does in the current build. Details may change before launch.
- Client recordsEveryone you work with, their details and files, in one place.
- A summary card for each client: frequency, location, themes, fee, next session and notes
- Attendance and risk, at a glance
- One tap to reach their emergency contact
- A supervision summary, built from the intake record and session notes
- Clients and supervisees, with no limit on numbers
- Session notesWritten in the note format that suits you.
- SOAP, DAP, BIRP, GIRP and PIRP templates, or your own
- A home-screen reminder of notes still to write
- Process notes kept separately, with an optional guided three-stage flow
- Send a process note straight to your next supervision agenda
- SchedulerYour day, week or month, as a list or a calendar grid.
- Book a whole series in one go: 6 or 12 weeks, 3 or 6 months, or open-ended
- Appointment types set by location, length and activity, such as enquiry calls, assessments, CPD and supervision
- Cancel a whole holiday’s sessions in one go
- Your clinical willEverything in Tend Clinical Will, kept up to date by your client records.
- In your professional body’s wording
- A message for each person in the chain
- A file your executor opens in any browser, and the signed agreement
- SupervisionArrive at supervision knowing what you want to bring.
- Your supervisors and arrangements in one place
- A supervision log that keeps your hours
- An agenda that builds itself as you work
- Outcome measuresSee change over time, not just session by session.
- 12 recognised measures, including CORE-10, PHQ-9, GAD-7 and PCL-5
- Trend charts for each client
- Each score linked to the session it came from
- Invoices and financesGet paid, and keep the numbers straight.
- PDF invoices in a couple of taps
- A finances dashboard for income and expenses
- An export ready for Making Tax Digital
- Documents and proformasThe paperwork of practice, ready to go.
- Editable contract and policy templates for BACP, UKCP and NCPS members
- A document tracker for everything you need to keep current
- Renewal reminders, so nothing quietly lapses
- Messages and referralsThe everyday messages, written once.
- Templates for cancellations, late payments and other everyday events
- Send by email or WhatsApp, or copy
- Referrals tracked, in and out
- ImportMoving in is quick.
- Client details straight from intake forms
- Your practice data from other practice management systems
- Your own forms, contracts and proformas, ready to amend and use
- Your wellbeingTools for the therapist, not just the practice.
- A daily check-in from your home screen, with trends over time
- Energy balance: what sustains you and what drains you
- A burnout check based on the recognised burnout domains
- Reflective practice, patterns and rhythms for a working week that sustains you
- CPD and ambitionsYour development, in one place.
- A CPD log with categories and evidence
- Milestone-based ambitions for where you want your practice to go
- UK GDPR, made manageableYour obligations in plain English, and a system to meet them.
- A plain guide to your data obligations
- A subject access request export, ready when asked
- A PIN lock on the app itself
- Encrypted backup and syncSafe without technical know-how, and without handing your clients’ details to a cloud company.
- Locked with your password before it leaves your device
- Kept in step across your devices, through your own Dropbox or Google Drive
- Restore in a few taps
Plus short practitioner primers on setting up in private practice, protecting your clients’ data, using supervision well and sustainable practice.
Already using Tend Clinical Will?
Your clinical will comes with you.
Tend has the same five steps you already know. Bring in your encrypted backup and your will, your people, your organisations and your client list come across. Nothing already in Tend is deleted.
A lower upgrade price for Tend Clinical Will owners. Join the waitlist with the email you bought with, and we’ll include it in your founder offer.

The founder waitlist
Be first in, at a founder price.
- A founder price, below the launch price, held for you when Tend launches
- First to hear when it’s ready
- Nothing to pay now. You decide when you see the final version
We’ll email you about Tend’s launch and your founder price. You can unsubscribe at any time.
Questions
When does Tend launch?
Tend is in final development and testing. We haven’t set a launch date yet, and the waitlist will hear first.
How much will it cost?
One payment, with no subscription. Prices are set at launch. Everyone on the waitlist is offered a founder price below the launch price, and Tend Clinical Will owners get a lower upgrade price on top.
Do I pay anything to join the waitlist?
No. Joining costs nothing and commits you to nothing. You decide whether to buy when you see the finished version and the final price.
Where are my clients’ details kept?
On your own device. Tend has no servers holding your practice data and no accounts. Your backup is locked with your password before it leaves your device. Tend backs up automatically to your own Dropbox or Google Drive, or you can save encrypted files to any cloud provider you choose, or to a USB stick or external drive. Nobody else can read them: not us, and not your cloud provider.
Which devices does it run on?
Tend is a web app that installs from your browser onto iPhone, Android, tablets and computers, and works offline once installed. Your encrypted backup keeps your devices in step.
I already use other practice software. Can I move across?
Yes. Tend imports client details from intake forms and practice data from other practice management systems, as well as your own forms and contracts.
Do I need Tend Clinical Will first?
No. The clinical will is built into Tend. If you already have Tend Clinical Will, your will moves across when you upgrade.